A satisfação do discente com a experiência acadêmica: a pandemia versus o retorno ao presencial
DOI:
https://doi.org/10.24023/FutureJournal/2175-5825/2024.v16i1.832Palavras-chave:
Satisfação da experiência acadêmica discente, Ensino superior, Covid-19Resumo
Objetivo: Analisar a percepção da satisfação da experiência acadêmica, dos alunos que participaram de atividades pedagógicas remotas em decorrência da pandemia da Covid-19, comparando-a com o retorno ao presencial.
Originalidade/valor: A pesquisa mostra-se relevante na medida em que os resultados indicam a necessidade de mudança na estratégia da oferta de ensino da Instituição de Ensino Superior (IES), que pode resultar na fidelização dos estudantes.
Método: A pesquisa conduzida caracteriza-se como descritiva, transversal, com abordagem quantitativa, tendo como participantes 81 alunos de uma IES do Estado de São Paulo. Foi aplicada a Escala de Percepção da Satisfação Acadêmica de Schleich et al. (2006), composta por três dimensões: satisfação com o curso, oportunidade de desenvolvimento e satisfação com a IES. A análise foi desenvolvida com a aplicação do teste de normalidade de Kolmogorov-Smirnov e do teste de diferença entre médias de pares emparelhados de Wilcoxon.
Resultados: O estudo demonstra que não há diferença estatística relevante na percepção da satisfação da experiência acadêmica pelos alunos ao comparar o ensino online, ocorrido durante a pandemia da COVID-19, e o presencial, após o término da crise sanitária mundial. Entretanto, a maioria dos alunos (77,8%) desejam uma alteração no formato de ensino ofertado atualmente pela IES, após vivenciarem uma transformação digital (TD), ainda que incipiente, no ensino.
Conclusão: O presente estudo contribui com a teoria na medida em que é relatado um fator impulsionador para adoção da TD que não constava na revisão da literatura acerca do tema. A pesquisa aprimora a compreensão sobre as métricas a serem utilizadas pelas organizações, em linha com a lente teórica na qual está embasada, que propõe a utilização de indicadores capazes de capturar o sentimento dos clientes frente à uma TD.
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